About Season Fair
Season is a Detroit-based 501(c)(3) contemporary art fair and cultural initiative dedicated to building a sustainable creative economy for artists, galleries, and cultural workers. Founded and directed by Amani Olu, Season takes a market-driven approach to cultural development — focusing not only on artistic production but on activating the demand side of the art ecosystem.
Through strategic programming, partnerships, and the Season Art Market Sustainability Framework — a five-year plan to grow Detroit’s art market — Season works to establish the city as a nationally recognized hub for contemporary art. The framework emphasizes equity, access, and measurable economic impact, ensuring that artists can build lasting careers, galleries can grow, and Detroiters share in the benefits of creative prosperity.
Season’s inaugural year proved the model: $135,000 raised, $65,000 in art sales, 25 local jobs created, and over $360,000 in total economic impact, with 100% of funds reinvested locally. Each edition of the fair brings together local and national galleries, collectors, curators, and cultural leaders to celebrate Detroit’s creative spirit while driving tangible market growth.
At its core, Season is more than an art fair — it is civic infrastructure for cultural sustainability, transforming creativity into opportunity and ensuring Detroit’s creative renaissance endures for generations to come.
About the Organizer
Olu & Company, a Detroit and New York-based marketing firm, produces Season Fair. Led by Amani Olu, the agency collaborates with clients at the intersection of art, design and social impact. They offer a range of services, including public relations, event planning, communications, branding and social media management. Recognized for producing dynamic, large-scale events, Olu & Company is the team behind Detroit Art Week (2018, 2019), “Young Curators, New Ideas V” (2019), Bottega Veneta Salon 03, NADA's 20th Anniversary Dinner and Newlab Detroit's opening at Michigan Central's Book Depository Building.
Contact
VIP inquiries: vip@season-fair.com
All other inquiries: hello@season-fair.com
Image Credit
Select images by Daniel Ribar.